Frequently Asked Questions
Direct answers to the questions founders and marketing leads ask before hiring Saints & Sparrows — a Shopify agency in Sheboygan, Wisconsin that builds, migrates, and grows ecommerce stores. If your question isn’t here, ask us directly; a human reads every message.
How much does a Shopify store cost to build?
Typical industry ranges: a theme-based build usually runs $10,000–$30,000, a fully custom design and build runs $30,000–$75,000, and complex Shopify Plus projects with heavy integrations run $75,000 and up. Treat these as a typical range — request a quote, because scope changes everything. We quote fixed prices, so you know your number before work starts. More on what’s included: Shopify storefront development.
How much does a migration to Shopify cost?
Most replatforms to Shopify land between $10,000 and $50,000 (typical range — request a quote), with very large catalogs, ERP connections, or heavy custom features pushing higher. The main cost drivers are data complexity, integrations, and how much of the design you’re rebuilding. Full details are on our platform migrations page.
Do you work with brands outside Wisconsin?
Yes — most of our clients are outside Wisconsin. Saints & Sparrows is based in Sheboygan and works remotely with brands across the United States. Projects succeed or fail on communication, not geography, and ours runs on a weekly call plus plain-English written updates.
Which platforms do you migrate from?
WooCommerce, Magento and Adobe Commerce, BigCommerce, Salesforce Commerce Cloud, Wix, and Squarespace are the most common. If you’re on an older or custom-built platform, we can almost always extract your products, customers, and order history cleanly. See platform migrations for how it works.
Will we keep our SEO rankings when we move to Shopify?
Yes, if the migration is done properly — full URL mapping, 301 redirects, preserved titles and metadata, and a crawl comparison before and after launch. Some fluctuation in the first few weeks is normal; lasting drops usually mean redirects were skipped. SEO protection is built into every migration we run — see SEO audit and strategy.
Should we hire you for a project or a retainer?
Builds and migrations are fixed-scope projects: defined price, defined end date. Growth work — SEO, email, paid ads, conversion optimization — fits a monthly retainer because it compounds over time. Many clients start with a project and continue on a retainer after launch, but neither commits you to the other.
Who owns our store, code, and marketing accounts?
You do — all of it, from day one. Your Shopify store, theme code, Klaviyo account, ad accounts, domain, and customer data are created in your name, not ours. If we ever stop working together, everything stays with you.
How long does a migration to Shopify take?
Most migrations take 6 to 12 weeks from kickoff to launch. Simple stores can move faster, and large catalogs with complex integrations can take three to six months. As a reference point for speed at scale: we built NVMOS from zero to a live store — 75,000+ SKUs, cleanly categorized — in under 90 days.
Do you work with small brands and startups?
Our sweet spot is brands doing $1M–$50M a year, but yes — we take on earlier-stage brands when there’s a realistic plan and a budget to match. For startups we usually recommend a leaner path: a well-built theme-based store now, custom work later once revenue supports it.
What makes you different from a big agency?
The senior people who scope your project are the ones who build it. No account-manager layer, no junior staff learning on your work, no fifty-client roster where you’re a line item. Smaller team, faster decisions, and lower overhead reflected in the price.
Do you offer ongoing support after launch?
Yes. Most clients continue with a monthly engagement that covers site maintenance plus growth work — conversion optimization, email, SMS, and loyalty, paid advertising, or SEO. If you only want a safety net for updates and fixes, support-only plans are available too.
How do we get started?
Send a note through our contact page with your store URL and what you’re trying to accomplish. We’ll schedule a short intro call, and if it’s a fit, you’ll get a proposal with scope, price, and timeline spelled out — no pressure, no 12-page pitch deck.
Still deciding?
That’s what the first call is for: a conversation about your store with someone who would actually work on it.